The Fundraising API
Giving Impact is a thoughtful combination of an API and hosted features to empower designers and developers to create customized, engaging and fully branded campaigns for the nonprofit organizations that they serve.
How Giving Impact Works
Getting Started
Giving Impact is a web-based service that uses an organization’s PayPal account for donation processing. Once your Giving Impact account has been setup it can be configured with the organization’s PayPal settings along with their logo.
Campaign Creation
Creating one or more campaigns is easy. Enter a title, provide a description to engage supporters, define your target fundraising goal, add a hashtag that can be used in Twitter shares, set a campaign color, and upload a campaign image. Customize each campaign further by defining donation levels, custom fields to collect data from supporters, and setup an automatic donation receipt. Campaigns can even be set up to have mini-campaigns within them, called Giving Opportunities, to facilitate team/advocate led fundraising efforts.
You can create as many campaigns as you’d like to support an extensive range of project/campaign fundraising efforts.
Campaign Promotion
Once the campaigns are created, getting them out there is where they fun begins. Use our collection of tools to help you promote your campaign across multiple online channels including your website, email marketing, Facebook page, Twitter, and/or campaign microsite to name a few. A robust API empowers a design and technical team to integrate key campaign data including title, description, image, current total, current target, recent donors flexibly and strategically in all sorts of web site and applications. This combined with access to our hosted features including the donation landing and processing pages
Campaign Monitoring
From the account dashboard and campaign overview pages organizations will be able to monitor campaign activity and access important donor data.
Feature List
Donation Platform
- Unlimited Campaigns
- Secure Payment System utilizing PayPal (Giving Impact Requires a PayPal Standard or Pro account).
Social Fundraising Capabilities
- Twitter sharing – Default tweet inlcudes title of campaign and Givlnk back to your campaign page.
- Facebook sharing – Wall posts include title and description of campaign as well as link back to your campaign page.
Easy to use and Flexible Publication and Integration Tools
- Robust Developer API
- Branded donation landing and processing pages
- Direct URL to campaign donation page – the Givlnk
Full Customization Capabilities
- Upload the organization logo
- Define a campaign color to match the look and feel of the hosted features with the
- Set the widget colors, dimensions, font.
- Tap into the Developer API to truly customized campaign presentations
Data and Statistics
- Track donation and sharing activity through daily logs
- Track multiple campaigns at once
- Export donation data
